dear digital
Scaling a technical Odoo and Shopify partner for ambitious SMEs
Founded in 2020 by Niels Desot, Sam Rieder, and John Galeyn, dear digital organically grew into a team of 50 employees in just four years, followed by its first acquisition: Odoo Silver Partner Mainframe Monkey.
To successfully navigate its next growth phase, dear digital faced a crucial challenge: professionalizing its organization and reporting to support further scalability.
Pillar joined dear digital's capital and brought strategic expertise to structure its growth. The partnership focuses on two key pillars:
Operational Support – Strengthening the organization, processes, and structure with a focus on further professionalization.
Accelerated Growth – Providing active guidance on organic growth and future acquisitions, allowing dear digital to further solidify its market position.
Thanks to the partnership with Pillar, dear digital gained not only the necessary resources to accelerate but also the operational capacity to achieve this in a sustainable way.
The acquisition of Mainframe Monkey was successfully integrated, and the company now has a strong foundation to confidently approach its next growth phase.